The word fail or epic fail has become a popular topic in recent years. It is a simple topic but the material for it is endless. Fail basically is a term labeled for any embarrassing act, grammatical error, or where a seemingly lack of brain exists in society. It’s one simple word, but it creates intrigue when labeled on an image that seems harmless at first. The fun is finding a picture that has fail stamped on it, and then trying to find what the fail is. It is interesting to witness the oddities of the world. It’s hard to believe that some of these objects were created this way, or written in such an odd manner. In this case, the image is stronger than the word yet there is a place for both. If that word indicator wasn’t there some wouldn’t even notice anything wrong with the picture. The fail images I have seen personally range from the bizarre to everyday life. It makes me wonder who thought to witness the irregularities in society and then make them public? It’s an interesting take on words and images. It can be seen as criticism but I see it as tongue in cheek humor and a lighthearted way to de-stress. There are whole websites dedicated to these words and images and have created a strong following. I wonder why when words and images are put together, humor is often the intended result? I think it is because once the target audience is laughing, or has laughed the rest will follow. I mean of course, no company or designer wants to be an EPIC FAIL.
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